|
| code: |
A8333 |
|
studiebelasting: |
9 sp |
|
periode: |
sem. 1, sem. 2 |
|
| naam: |
Weco. Entrepreneurship and business strategy |
|
| internet: |
rooster |
| opleiding/fase: |
econ/d23/profiel, econ/d123 (deeltijd)/profiel |
| voertaal: |
English |
| docent(en): |
mw. drs. N.A. Hofstra,
drs. L.P.O. Kloosterman,
e.a. |
| contactpersoon: |
mw. drs. N.A. Hofstra,
drs. L.P.O. Kloosterman |
| secretariaat: |
M&O |
| aanmelding: |
bij Studenten
Informatiecentrum, vóór 1 augustus of 1 december |
| toelatingseisen: |
- propedeuse Economie, èn
- minimaal 27 sp uit het doctoraal-1 economie behaald (cijfers
5,5 en hoger)
If there are less than 12 interested qualified students, the seminar
will be canceled.
|
| aanbevolen: |
- A7360 - Methoden en technieken
Met nadruk wordt er op gewezen dat voor deelname aan de werkcolleges het vak Methoden
en technieken in principe dient te zijn gevolgd. De kennis en vaardigheden
die in dit vak aan de orde komen, worden in de werkcolleges bekend
verondersteld. Dat betekent dat bij praktijkonderzoeken, werkstukken en
dergelijke in het kader van de werkcolleges de beoordelingsnorm daar ook vanuit
gaat.
- A8334 - Weco. Corporate entrepreneurship
- AFB01 - Communicatieve vaardigheden
|
| onderwijsvorm: |
seminar |
| tentamenvorm: |
active participation during several seminar
activities (preparation, discussion, chairmanship, etc.) and written
contributions in the form of notes and research reports will be used to
determine your marks. |
| tentamenperiode: |
n.v.t. |
| tentameneisen: |
- |
| tentamenstof: |
- |
- to develop an integrative and solutional mental framework in studying
strategic and entrepreneurial theories, emphasizing the integration of
functional corporate policies
- to develop understanding and insight in:
- the methodology of a multidisciplinary approach of entrepreneurship
- the influence of internal and external circumstances on corporate
decision- and policy making
- the nature and function of entrepreneurship and business strategies in
general
- to train social and communicative skills
- to learn how to study and how to deal with aspects and elements of
corporate policy in theory as well as in practice.
The development of strategic thought and strategic vision of an enterprise is
the focus of the seminar Entrepreneurship and business strategy.
Within this seminar attention will be paid to the different functional areas,
namely:
- strategic marketing management
- resource management (R&D, purchasing, production, logistics, HRM)
- financial economic management
in relation to strategy and entrepreneurship.
The seminar is divided in different parts:
- the nature of entrepreneurship
- decision making and business planning
- managing growth and development.
Within the parts attention will be paid to:
- theories, concepts, methods and techniques
- application in practice.
Philip A. Wickham, Strategic Entrepreneurship , Pearson Educations
ltd, 2001 (latest edition), ISBN 0-273-65115-3
